From Services to Products: The Next Leap for India

𝗜𝗻𝗱𝗶𝗮’𝘀 𝗿𝗶𝘀𝗲 𝗮𝘀 𝗮 𝘀𝗲𝗿𝘃𝗶𝗰𝗲𝘀 𝗽𝗼𝘄𝗲𝗿𝗵𝗼𝘂𝘀𝗲 is a story of pride. For decades, our 𝗜𝗧 𝗮𝗻𝗱 𝗕𝗣𝗢 strength has delivered value to global giants, creating millions of jobs and driving economic growth. But if we want to shape the future—not just support it—our focus must evolve.

The 𝗿𝗲𝗮𝗹 𝘄𝗲𝗮𝗹𝘁𝗵 𝗼𝗳 𝗻𝗮𝘁𝗶𝗼𝗻𝘀 today is built on 𝗽𝗿𝗼𝗱𝘂𝗰𝘁𝘀. Intellectual property, technology platforms, and global brands create long-term dominance. 𝗦𝗲𝗿𝘃𝗶𝗰𝗲𝘀 𝗯𝗿𝗶𝗻𝗴 𝘀𝗰𝗮𝗹𝗲, 𝗯𝘂𝘁 𝗽𝗿𝗼𝗱𝘂𝗰𝘁𝘀 𝗯𝗿𝗶𝗻𝗴 𝘀𝗼𝘃𝗲𝗿𝗲𝗶𝗴𝗻𝘁𝘆. Services deliver revenue, but products build legacies.

The question before Indian leadership is not whether services will remain important—they absolutely will. The real question is: 𝗖𝗮𝗻 𝘄𝗲 𝗮𝗹𝘀𝗼 𝗯𝘂𝗶𝗹𝗱 𝗽𝗿𝗼𝗱𝘂𝗰𝘁𝘀 𝘁𝗵𝗮𝘁 𝘁𝗵𝗲 𝘄𝗼𝗿𝗹𝗱 𝗰𝗮𝗻𝗻𝗼𝘁 𝗶𝗴𝗻𝗼𝗿𝗲?

𝗧𝗵𝗶𝘀 𝗿𝗲𝗾𝘂𝗶𝗿𝗲𝘀 𝗮 𝗺𝗶𝗻𝗱𝘀𝗲𝘁 𝘀𝗵𝗶𝗳𝘁:

𝘍𝘳𝘰𝘮 𝘦𝘹𝘦𝘤𝘶𝘵𝘪𝘰𝘯 𝘵𝘰 𝘪𝘯𝘯𝘰𝘷𝘢𝘵𝘪𝘰𝘯.

𝘍𝘳𝘰𝘮 “𝘸𝘩𝘢𝘵 𝘥𝘰𝘦𝘴 𝘵𝘩𝘦 𝘤𝘭𝘪𝘦𝘯𝘵 𝘯𝘦𝘦𝘥?” 𝘵𝘰 “𝘸𝘩𝘢𝘵 𝘥𝘰𝘦𝘴 𝘩𝘶𝘮𝘢𝘯𝘪𝘵𝘺 𝘯𝘦𝘦𝘥?”

𝘍𝘳𝘰𝘮 𝘣𝘦𝘪𝘯𝘨 𝘦𝘯𝘢𝘣𝘭𝘦𝘳𝘴 𝘵𝘰 𝘣𝘦𝘪𝘯𝘨 𝘰𝘳𝘪𝘨𝘪𝘯𝘢𝘵𝘰𝘳𝘴.

With our digital-first population, young innovators, and rising entrepreneurship, India has the chance to become 𝗮 𝘁𝗿𝘂𝗲 𝗣𝗿𝗼𝗱𝘂𝗰𝘁 𝗡𝗮𝘁𝗶𝗼𝗻. The decade ahead can be remembered 𝗻𝗼𝘁 𝗷𝘂𝘀𝘁 𝗳𝗼𝗿 𝗜𝗻𝗱𝗶𝗮 𝗽𝗼𝘄𝗲𝗿𝗶𝗻𝗴 𝘁𝗵𝗲 𝘄𝗼𝗿𝗹𝗱’𝘀 𝘀𝗲𝗿𝘃𝗶𝗰𝗲s—but for 𝗜𝗻𝗱𝗶𝗮 𝗹𝗲𝗮𝗱𝗶𝗻𝗴 𝘁𝗵𝗲 𝘄𝗼𝗿𝗹𝗱’𝘀 𝗶𝗺𝗮𝗴𝗶𝗻𝗮𝘁𝗶𝗼𝗻.

The choice is ours: 𝗗𝗼 𝘄𝗲 𝗿𝗲𝗺𝗮𝗶𝗻 𝘁𝗵𝗲 𝘄𝗼𝗿𝗹𝗱’𝘀 𝘄𝗼𝗿𝗸𝗳𝗼𝗿𝗰𝗲, 𝗼𝗿 𝗱𝗼 𝘄𝗲 𝗿𝗶𝘀𝗲 𝗮𝘀 𝘁𝗵𝗲 𝘄𝗼𝗿𝗹𝗱’𝘀 𝘃𝗶𝘀𝗶𝗼𝗻𝗮𝗿𝗶𝗲𝘀?

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